Pet Cargo Bike Market: 4 Buyer Profiles, 3 Channels
Nobody is counting them. Europe has 91 million dogs and the United States has 95 million pet-owning homes, yet almost every cargo bike brochure still sells the school run. The pet cargo bike buyer is already in the market — she just cannot find a bike built for a 28 kg dog. This piece sizes that buyer, splits her into four profiles, and shows the three channels that reach her. Nobody counts dogs when they size the pet cargo bike...
























Markus L.Distributor, Germany